Newbie questions on email marketing - What is Flodesk?

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Are you starting on your blogging journey? It’s overwhelming, isn’t it. We know!

There is a lot to do to get a blog up and running. If you haven’t blogged before, it is super overwhelming. Even if you have blogged before, it is still a lot of work to get everything set up on the front end.

One thing you may hear being recommended is setting up an email list. From that, you may ask yourself – What is Flodesk? Keep reading to find out the details!

Slowestuff Blogging Favorites

When we decided to dive into blogging, we started from zero. We knew nothing at all about blogging or SEO. We love to write and just wanted to write! We are not super techie!

If that’s you, first off, we want to say we are proud of you for taking on something new. That’s amazing!

We have a little corner of the blog dedicated to our blogging favorites. Check that out to find out more about all kinds of blogging things – like why RankIQ is our go to SEO tool, the beautiful WordPress themes from 17th Avenue, and how Lasso has saved the day for including Amazon links to our posts – and much more!

Why Have An Email List?

For a blogger, generating an email list is one of the most valuable strategies for building a loyal audience.

Unlike social media followers, email subscribers are more engaged and directly accessible, giving you a reliable way to connect with your readers.

An email list allows you to share your latest blog posts, exclusive content, and special offers directly with your audience, increasing your open rates and ensuring your message gets seen rather than getting lost in the noise of social media.

Additionally, having an email list gives you control over your audience, as you’re not dependent on the algorithms of social media platforms. Over time, a strong email list can lead to increased traffic, higher engagement, and ultimately, more revenue from your blog.

What is Email Marketing?

Email marketing is the strategy of sending a series of emails to your subscriber list to promote your content, products, or services.

It’s one of the best ways to keep your audience engaged, deliver special offers, and drive traffic to your sales pages. With tools like Flodesk, you can design beautiful emails that resonate with your brand, use opt-in forms to attract new subscribers, and set up welcome sequences that introduce your readers to your content.

What is A Sales Funnel?

In email marketing, a sales funnel, or simply a funnel, is a step-by-step process designed to guide potential customers through a journey from initial interest to making a purchase.

The funnel typically starts with capturing a person’s email address through a signup form or lead magnet, such as a free ebook or discount.

Once someone is in your funnel, they receive a series of targeted emails that build trust, provide valuable information, and gradually introduce your products or services.

The goal is to nurture these leads, addressing their needs and objections, until they’re ready to make a buying decision. A well-crafted sales funnel can significantly increase conversions by delivering the right message at the right time, making it a powerful tool in any email marketing strategy.

What is Flodesk?

Flodesk is an email marketing platform designed to help you create beautiful, high-converting emails with ease.

It stands out for its user-friendly interface and drag-and-drop design editor, which allows even those with no design experience to craft stunning emails that look professional.

Flodesk also offers a variety of customizable templates, making it simple to create newsletters, marketing campaigns, and automated workflows that align with your brand.

* REMEMBER – BLOGGING EXPENSES CAN OFTEN BE WRITTEN OFF ON YOUR TAXES! SAVE YOUR RECEIPTS AND CHECK WITH YOUR ACCOUNTANT!!

In terms of pricing, Flodesk is straightforward with a flat rate of $39 per month, regardless of the size of your email list, which makes it an attractive option for growing businesses. BUT! You will get 50% off your first year with this exclusive link!!

Check out Flodesk for yourself here!

Plus, Flodesk has a 30 day free trial! This allows you to explore Flodesk’s features and see how it can elevate your email marketing efforts without any additional cost. Whether you’re just starting or looking to switch email platforms, Flodesk is a great way to simplify and enhance your email strategy.