Are you starting on your blogging journey? It’s overwhelming, isn’t it. We know!
There is a lot to do to get a blog up and running. If you haven’t blogged before, it is super overwhelming. Even if you have blogged before, it is still a lot of work to get everything set up on the front end.
One thing you will have to tackle to have a successful blog is SEO. So if you are getting started, here are our top SEO tools for digital marketers.
Slowestuff Blogging Favorites
When we decided to dive into blogging, we started from zero. We knew nothing at all about blogging or SEO. We love to write and just wanted to write! We are not super techie!
If that’s you, first off, we want to say we are proud of you for taking on something new. That’s amazing!
We have a little corner of the blog dedicated to our blogging favorites. Check that out to find out more about all kinds of blogging things – like why Flodesk is our favorite email service, the beautiful WordPress themes from 17th Avenue, and how Lasso has saved the day for including Amazon links to our posts – and much more!
What is SEO?
Search engine optimization (SEO) is the process of improving your website to increase its visibility on search engines like Google.
By optimizing your web pages with the right keywords and implementing best practices for on-page SEO, you can enhance your search engine rankings and attract more organic traffic.
What does that mean?? Basically, SEO is how people find your blog. You know when you are looking for how long to cook a turkey, you type into Google or social media, “how long to cook a turkey” to find your answer? That phrase (referred to as long-tail keywords) is one that Google understands and categorizes, so that it will show your blog at the top of the search page for people to find when they type that in.
SEO is crucial for website owners, digital marketers and content creation because it helps reach your target audience and improves the user experience on both desktop and mobile devices.
Why is SEO Important?
SEO is important because it directly impacts how easily people can find your blog or website.
When your site ranks higher on search engines, it’s more likely to be seen by potential readers or customers, leading to increased traffic, engagement, and ultimately, success.
Without SEO, your content will struggle to be seen, regardless of how good it is. People just won’t be able to find you!
In short, good SEO can be the difference between a thriving blog and one that struggles to gain traction.
Top SEO Tools for Digital Marketers
To achieve the best results in SEO, it’s essential to use the right tools. By using these essential SEO tools, you can conduct thorough keyword research, fix technical issues, and build a strong content strategy that leads to better performance in search results and higher click-through rates.
* REMEMBER – BLOGGING EXPENSES CAN OFTEN BE WRITTEN OFF ON YOUR TAXES! SAVE YOUR RECEIPTS AND CHECK WITH YOUR ACCOUNTANT!!
YOAST SEO
When it comes to optimizing your blog for search engines, Yoast SEO is one of the best seo tools for beginners. It’s one of the most popular WordPress plugins for a reason—it makes SEO easy, even if you’re just getting started.
Yoast helps you optimize your content by analyzing your posts for readability and keyword usage, ensuring you’re targeting the right terms to rank higher in search results.
It also handles technical SEO tasks like generating XML sitemaps and managing meta tags, which are crucial for helping search engines understand your site. With Yoast, you can feel confident that your blog is set up for SEO success from the ground up.
KEYWORDS EVERYWHERE
Keywords Everywhere is another fantastic tool that takes the guesswork out of keyword research.
This browser extension shows you search volume, competition, and cost-per-click data for any keyword you’re interested in, directly within your browser.
It’s incredibly useful for finding the best keywords to target in your blog posts, giving you the data you need to drive more traffic to your site.
Why RankIQ?
Now, if you’re serious about growing your blog, RankIQ is a tool you can’t afford to miss.
It’s not just another keyword research tool, it is the best tool we have used. It’s designed to help you find low-competition, high-traffic keywords that you can rank for quickly. When you find the best keywords it will optimize your content for higher rankings. Combined with google search console and google analytics, it creates a solid SEO strategy for improving your online presence.
RankIQ’s AI-driven reports give you a clear roadmap for creating content that will rank on the first page of Google, making it perfect for both new bloggers and seasoned pros.
For the Newbies – Top SEO Tools for Digital Marketers
We hope this post has given you plenty of great information and inspiration about SEO as you begin, or continue, with your blogging journey.
If you are looking for more blogging ideas and content, we have a lot of our favorites in our blogging section, so go check that out!
Don’t forget to subscribe to the Slowestuff newsletter for year-round content! We love blogging as it lets us talk about seasonal topics, and keep an ongoing discussion about books and scrapbooking all year long!
Happy Blogging!
Slowestuff
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